Privacy Policy
Last Updated: January 2026
This Privacy Policy explains how eitts.co.uk ("we," "us," "our," or "Company") collects, uses, discloses, and safeguards information when you visit our website. Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our site.
Information We Collect
We collect information in the following ways:
- Personal Information: When you voluntarily submit information, we may collect your name, email address, phone number, and postal address.
- IP Address: We automatically collect your IP address to determine your location, prevent fraud, and analyze site traffic.
- Cookies: We use cookies and similar tracking technologies to enhance your browsing experience and track affiliate conversions.
- Usage Data: We collect information about how you interact with our site, including pages visited, time spent, and clickthrough data.
- Device Information: We may collect information about your device type, operating system, and browser.
How We Use Information
We use collected information for the following purposes:
- To conduct analytics and understand user behavior and site performance.
- To track affiliate conversions and validate commissions from partner casinos and betting operators.
- To improve our website content, functionality, and user experience.
- To comply with legal obligations and prevent fraud or misuse.
- To send promotional communications (only with your consent).
- To respond to your inquiries and customer service requests.
Cookie Policy
We use the following types of cookies:
- Essential Cookies: Required for website functionality and security.
- Analytical Cookies: Help us understand how visitors use our site (e.g., Google Analytics).
- Affiliate Tracking Cookies: Track referrals to partner casinos and betting sites for commission purposes.
- Marketing Cookies: Used for retargeting and advertising purposes.
You can opt out of non-essential cookies by adjusting your browser settings or using our cookie consent tool. Please note that disabling certain cookies may affect site functionality. For more information, visit www.allaboutcookies.org.
Third-Party Links
Our website contains links to external casino, betting site, and affiliate websites. We are not responsible for the privacy practices, content, or policies of third-party sites. We recommend reviewing their individual privacy policies before providing personal information or engaging in gambling activities. Your use of third-party sites is at your own risk and subject to their terms and conditions.
Your Rights
Under the UK General Data Protection Regulation (GDPR) and Data Protection Act 2018, you have the following rights:
- Right of Access: Request a copy of personal data we hold about you.
- Right to Rectification: Request correction of inaccurate or incomplete data.
- Right to Erasure: Request deletion of your personal data (subject to legal obligations).
- Right to Restrict Processing: Request limitations on how we process your data.
- Right to Data Portability: Request your data in a portable format.
- Right to Object: Object to our processing of your personal data for marketing purposes.
- Right to Lodge a Complaint: File a complaint with the UK Information Commissioner's Office (ICO).
To exercise any of these rights, contact us using the details below.
Data Retention
We retain personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law. Analytical and tracking data may be retained for up to 24 months. You may request deletion of your data at any time, subject to legal retention requirements for fraud prevention and compliance.
Contact Us
For questions, concerns, or to exercise your rights regarding your personal data, please contact us:
Email: [email protected]
Website: eitts.co.uk
Jurisdiction: United Kingdom
If you are unsatisfied with our response, you may lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk.